As Biamp continues to grow its business, it recognizes the need to improve on its already excellent reputation. A key step on its journey was to understand its users behaviors, needs and goals. Biamp hired Phase II to do a deep dive into its user-base to complement other on-going market research efforts.
Videotele.com had a problem: they had the highest performing devices on the market, but their users couldn't figure out how to use them. I designed and helped VT.c deliver a configuration, management and monitoring solution to telecom technicians unskilled in the art of digital video.