In the first few installments of this commentary, I propose Architecture is (by definition) a political act and an essential strategic element of business. Within the corporate cubicles, whether as employees or as creative consultants, user experience professionals advocate for users—their agendas, their needs and their emotional experiences. We promote users' needs up the food chain until they are a strategic element of the organization. Many organizations have reaped the benefits of integrating users experience into their offerings. There are many many more which have not. User Experience strategy and architecture is not achieved solely through visual treatments or updated content.…